Handpicked Quality Since 2018

Where Creativity Meets Craftsmanship

Discover an extensive collection of premium yarns, fabrics, and artisan tools. From soft merino wool to precision Japanese scissors, we bring you quality materials for your creative projects.

500+ Premium Products
2,000+ Happy Makers
15+ Countries Sourced
Colorful yarn skeins and knitting needles arranged artistically
New Arrivals Weekly

Crafted for Creators

Curated Excellence

Every item in our collection is personally tested and selected by our team of experienced crafters. We only stock materials we'd use ourselves.

Sustainable Sourcing

We partner with ethical suppliers who share our commitment to environmental responsibility and fair trade practices.

Swift Delivery

Orders placed before 2pm are dispatched same day. Free UK delivery on orders over £50 with eco-friendly packaging.

Expert Guidance

Our team of crafting enthusiasts is here to help. Get personalized advice on materials, techniques, and project planning.

Explore Our Collections

Knitting & Sewing

From luxurious cashmere blends to durable cotton threads, discover materials that bring your textile projects to life.

Browse Collection

DIY Craft Kits

Complete project kits with premium materials and expert instructions. Perfect for gifting or trying new techniques.

View Kits

Tools & Accessories

Professional-grade scissors, needles, measuring tools, and storage solutions for the discerning maker.

Discover More

Customer Favorites

Trending

Alpaca Silk Blend Yarn

Incredibly soft 70% alpaca, 30% silk blend. Suitable for luxury garments and delicate accessories. 50g per skein.

Popular

Japanese Embroidery Kit

Complete sashiko embroidery set with authentic indigo fabric, white thread, and traditional patterns. Includes detailed guide.

New

Swiss Precision Scissors

Hand-forged carbon steel blades with ergonomic handles. Ideal for fabric cutting, thread snipping, and detailed work.

Passion Meets Purpose

Founded in 2018 by textile artist Beatrice Ashford, began as a small studio in London's creative quarter. What started as a personal quest to find the finest crafting materials has blossomed into a beloved destination for makers across the UK.

We believe that exceptional materials inspire exceptional work. That's why we travel to mills in Scotland, workshops in Italy, and artisan cooperatives worldwide to source supplies that meet our exacting standards. Every product tells a story of craftsmanship, quality, and care.

Today, our Marlborough Street location serves as both a shop and a creative hub where makers gather, share techniques, and find inspiration. We're more than a supplier—we're your partner in creativity.

Visit Our Studio
500+ Curated Products
2,000+ Happy Makers
15+ Source Countries

What Our Makers Say

"The quality of their merino wool is excellent. I've been knitting for 20 years and this is very soft yarn to work with. My customers often ask where I source my materials."

Eleanor Whitmore Professional Knitter, Manchester

"I discovered last year and have been satisfied. Their DIY kits are suitable for beginners like me. Everything is included and the instructions are clear. I recommend them."

James Pemberton Hobbyist Crafter, Bristol

"Fast delivery, good packaging, and helpful customer service team. They helped me choose the right fabric for my upholstery project. The result met my expectations."

Amelia Thornbury Interior Designer, Edinburgh
Crafting workshop with people learning knitting techniques

Monthly Workshops & Masterclasses

Join our community of passionate makers in hands-on workshops led by experienced artisans. From beginner knitting circles to advanced embroidery techniques, there's something for everyone.

  • Beginner-friendly knitting sessions every Saturday
  • Advanced sewing techniques with guest instructors
  • Children's craft clubs during school holidays
  • Private group bookings available
Book Your Spot

Find Us in the Heart of London

Our flagship store is located in the vibrant Soho district, just steps away from Oxford Circus. Browse our full collection in person, touch and feel the materials, and get expert advice from our knowledgeable team.

Address

Unit 1, 51–53 Great Marlborough Street
London W1F 7JT, United Kingdom

Opening Hours

Mon-Fri: 9:00 - 18:00
Sat: 10:00 - 16:00
Sun: Closed

Contact

+44 20 7851 9966

Get Directions
Ylozarinrrquixl craft store exterior in London Soho

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